Agritourism: Opportunities for Farm Diversification

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Agritourism is the business of establishing farms as travel destinations for educational and recreational purposes. Often, agritourism activities provide supplemental income to the farm business or owner. Agritourism is also associated with various terms used over the years to refer to similar farm activities: rural tourism, agritourism, agrotourism, nature-based tourism, agritainment, value-added, nature tourism. Agritourism is often considered a subset of rural tourism, which differs from agritourism in that rural tourism does not necessarily occur on a farm and does not always generate supplemental income for the agricultural enterprise. For the purposes of this resource, the term agritourism will be used.

Authors: 
Samantha Rozier Rich
Authors: 
Stacy Tomas
Authors: 
Susan Colucci
Authors: 
Stephen Komar
Authors: 
Brian Schilling
Authors: 
Jenny Carleo
Publisher: 
North Carolina Cooperative Extension Service
Year: 
2010