China Xi'an Market Report
Since the 1999 launch of the national Great Western Development Strategy, Xi’an has grown rapidly as a major gateway to western China. With annual economic growth exceeding 13 percent, the city was spared the effects of the global financial crisis that affected China’s coastal areas. Xi’an’s rapid development has boosted incomes and fueled development of its food market sharply increasing interest in high quality imported foods. Demand is also being driven by the city’s rapidly growing tourist sector, which is attracted by famous sites such as the 2,300-year old terracotta warriors. In the years to come, increasing development will make Xi’an a “must do” Emerging City Market in northern China.