Investigación de Mercados
Drip irrigation can be a transformational technology for smallholder producers. It has many advantages over rainfed production and traditional furrow irrigation methods, such as increased on-farm yields, year-round production, efficient use of scarce water resources, and reductions in waterlogging, salinization, and pest and disease pressures. The commercial potential for the private sector to expand this technology to smallholder farmers is enormous, given the sheer volume of potential customers at the smallholder level, and the area of arable land yet to be irrigated.
Imports of fresh pineapples into the EU market have stabilised at about 900,000 tonnes in recent years. In 2014, imports increased relative to 2012 and 2013. The main imported variety is the sweet MD2 pineapple. Major European destination markets for fresh pineapples include Germany, the UK, Italy and Spain. The world pineapple trade is dominated by a few multinational companies: Dole Food Company, Del Monte Foods, Fyffes and Chiquita. Smaller exporters from developing countries must seek differentiation in niches, quality or price.
The European market for fresh chilli peppers is a specialised market, which is supplied primarily by producers in Southern Europe, Turkey and Northern Africa. Opportunities can be found in specific varieties.
The European import value of stone fruit from developing countries increased annually until 2013, but slowed down in 2014 due to the Russian embargo. Developing countries mainly supply Europe counter-seasonal in winter months, because Southern European countries produce lots of stone fruit. Special qualities or new varieties such as Paraquayos can be promising.
This report examines the Dutch trade of horticultural products as defined by HS Chapters 06 Live trees and plants, Chapter 07 Vegetable products, and Chapter 08 Edible fruits and nuts. World trade in these products reached $173 billion in 2015. The Netherlands, a global player, had a 13% share of the world market valued at $22 billion.